Edit email footer addresses

To comply with the CAN-SPAM Act of 2003, marketing emails must include the physical mailing address of your business and a link for contacts to manage their email subscription preferences. 

To ensure all marketing emails sent through HubSpot follow these guidelines, email footer addresses are set in account settings and pulled into emails through HubL tokens. HubL tokens are variables that pull in information from elsewhere in HubSpot. Learn more about HubL variables in our developer documentation. 

Please note: in addition to CAN-SPAM, other countries have their own laws surrounding consent for marketing email. Be sure to research and follow any other guidelines that apply to your customers.

Edit office location information

1. In your HubSpot account, click the settings settings icon in the top navigation bar. 
2. In the left sidebar menu, navigate to Marketing > Email.
3. In the Footer addresses section, click the Actions dropdown menu next to your office location and select Edit. 
4. In the right panel, enter your office location information. The following fields are required: 
   • Office location name (Marketing Hub Professional and Enterprise only)
   • Company name
   • Address
   • City/Town
   • Zip/Postal code
   • State/Province/Region
   • Country
5. Click Update to apply your changes. 

Manage multiple email footer addresses

If you have multiple brands or addresses, you can create separate email footer addresses for each of them. 

Add a new footer

1. In your HubSpot account, click the settings settings icon in the top navigation bar. 
2. In the left sidebar menu, navigate to Marketing > Email.
3. In the top right, click Add address. 

4. In the right panel, enter your address information. The following fields are required:
   
   • Company name
   • Address
   • City/Town
   • Zip/Postal code
   • State/Province/Region
   • Country
   • Footer name
5. To set a default address:
   • Hover over an address, then click the Actions dropdown menu and select Set as default.
   • In the dialog box, click Yes, set default. The address will be changed in any new marketing emails, as well as published automated and follow-up emails. 
6. To delete a non-default address:
   • Hover over the address, then click the Actions dropdown menu and select Delete.
   • In the dialog box, click Delete. Any drafted or automated emails using this address will now use the default address.

Select a footer address

Once you've set up your footer addresses, you can set addresses individually for each email:

1. In your HubSpot account, navigate to Marketing > Email.
2. Click the name of a drafted email or click Create email. 
3. In the email editor, click the Footer module. 
4. In the left sidebar editor, click the Footer address  dropdown menu and select an address.

Customize email footer content in the design manager 

For emails using custom templates, rather than the drag and drop editor, you can customize the content of the email footer in the design manager. 

1. In your HubSpot account, navigate to Content > Design Manager.
2. In the left column, click the email template. 
3. For coded templates, edit your email template. You must include the required HubL variables. 
4. For non-coded templates, click the Office location information module. In the right column, click the Location text box, then edit your email footer content. The email footer must include the following tokens, as well as an unsubscribe link: 
   
   • Company name
   • Company address 1
   • Company city
   • Company state
5. In the top right, click Publish changes. 

Please note: if the email footer is difficult to read due to a small font size or lack of contrast with the background color, you may be unable to publish the template until this is resolved.